London, 10 July 2025 – The global 3D
printer market saw sharply divergent trends in the first quarter of
2025, according to the latest analysis by global market intelligence
firm CONTEXT. Amid looming tariff wars, unstable market conditions,
persistent inflation and high interest rates, the Entry-level class
saw a significant surge in shipments, while the Industrial and
Midrange sectors continued to face headwinds.
Overall system revenues grew by 5%
year-on-year (YoY), due entirely to a 22% increase in revenues from
Entry-level printers as consumers and channel partners made purchases
to get ahead of threatened tariffs. In contrast, revenues from the
critical high-end Industrial segment slid by −6% as end-markets were
paralysed by rapidly changing tariff policies, unstable business
environments and the high cost of capital.
Three key trends defined Q1 2025:
- Entry-level shipments surged, rising 15% YoY, reversing a
negative trend from the second half of 2024.
- Industrial
and Midrange systems continued to struggle as high interest rates
constrained capital spending. Industrial shipments were down −17%
and Midrange shipments −13% on a TTM basis.
- The fortunes
of different technologies within the Professional price class
diverged, and overall shipments saw a modest decline of −4%.
Industrial and Midrange systems
High interest rates continued to
deter capital expenditure, leading to another challenging quarter
for the Industrial and Midrange price classes. Global Industrial 3D
printer shipments fell −14% YoY in Q1 2025. Trends were negative
almost across the board: while Chinese companies held up better than
those in the West, and metals printers did better than polymer
printers, no region or technology was immune to the geopolitical and
inflationary situation. Shipments of polymer systems were down −18%
compared to −8% for metals. Although Industrial revenues experienced
an overall decline of −6% year-over-year in Q1, this decrease was
somewhat mitigated by rising average selling prices for advanced
Metal Powder Bed Fusion (PBF) systems from vendors such as Eplus3D
and Nikon SLM Solutions. Demand for advanced multi-laser, large
build-volume metal PBF systems continued to be a bright spot in the
global additive market, with these two vendors maintaining their leadership.
There was a similar pattern for
Midrange printer shipments, which dropped −16% YoY in Q1 2025. Chinese
vendors – mostly fulfilling domestic demand – fared better than
Western vendors in the period, with Midrange shipments from
UnionTech rising 13%. Demand in China looks to have shifted
down to lower price classes in the period however as UnionTech’s
shipments of their Industrial Polymer machines were down markedly. The
standout vendor in this price class (on a TTM basis) is Flashforge
thanks to strong Asia Pacific and Middle East sales of their material
jetting printer to the jewellery market. Over the
trailing-twelve-month period, established Western companies such as
Stratasys, 3D Systems and Formlabs saw sales fall, contributing to a
−13% drop in global shipments on a TTM basis.
Professional printers
The −4% fall in shipments of
Professional printers masks a significant technology shift. Material
extrusion (mostly FDM/FFF) machines continued to lose momentum, with
shipments dropping −31% in the period (and down −30% over the TTM) as
buyers instead chose high-performance Entry-level solutions from
vendors like Bambu Lab. Conversely, vat photopolymerization shipments
were up 19% YoY in Q1 (and up 17% in the TTM) as vendors such as
Formlabs and SprintRay revitalised the segment by introducing new
products based on mSLA technology and seeing growth as a result.
Indeed, Formlabs’ 40% shipment growth in the quarter keeps them
solidly in the market share lead in this price class.
Entry-level printers
The Entry-level category was the
standout performer in Q1 2025, with over a million units shipped
globally in the period representing a 15% YoY increase. This growth
was almost entirely driven by shipment pull-in as vendors, channel
partners and end-users accelerated purchases in anticipation of US
tariffs on Chinese goods. Chinese vendors accounted for 95% of all
Entry-level printers shipped globally in the quarter. Bambu Lab
performed best in terms of growth, with a 64% YoY increase in
shipments. Meanwhile, although Creality saw a minor sales dip of −3%,
it remained the dominant vendor with a 39% market share based on unit
sales. Other top vendors, including Flashforge and Elegoo, also saw
strong YoY growth.
Outlook
While shipments remained strong for
Entry-level 3D Printers in early 2025, market dynamics in the first
half of the year have led to downward revisions of forecasts for
higher-end systems. Economic headwinds – including tariffs, inflation
and high interest rates – are now expected to persist through 2025,
with a significant market recovery in the high-end of the market not
projected until 2026. While waiting for business conditions to
improve, many OEMs are focusing on profitability, taking time to study
their balance sheets rather than chasing market share, while others
have leaned more heavily on M&A. As newly merged companies
continue to find their feet (consider Nano Dimension after the
acquisition of both Markforged and Desktop Metal), others have
divested or spun-out their additive businesses (consider TRUMPF’s
newly divested metal PBF business), still others have, like Velo3D,
shown continued progress after new investment. Many now offer public
indications of strong growth while fully leaning in to current demand
from regional defence and aerospace markets. Most industrial vendors,
while shifting out or down their 2025 forecasts, still report strong
end-market engagement and interest, fully expecting that it is only a
matter of time before business conditions improve and this demand is
let loose again. Regional onshoring initiatives, the urgent need for
production due to disrupted supply chains (caused by fluctuating
tariffs and geopolitics), and a growing focus on autonomy all present
opportunities for agile additive manufacturing when capital is more
affordable. While the immediate forecast is challenging, there remains
strong underlying pent-up demand, particularly for Industrial systems.
OEMs still report high levels of customer interest, and the industry
is poised to rebound once macroeconomic conditions improve. We expect
a gradual recovery to begin in 2026 as interest rates fall and
stimulate renewed capital spending, similar to the surge seen after
the Covid lockdowns.
* Price classes: Entry-level
<$2,500; Professional $2,500–$20,000; Midrange $20,000–$100,000;
Industrial $100,000+