About Context

Channel Management 

Tracking channel activity is a vital part of any vendor’s activities. Accurate tracking provides high visibility of distributor, reseller and general channel spread and allows decisions on appropriate deployment of resources to be made to gain a competitive edge. 
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SalesWatch 

Context SalesWatch reports deliver the most complete market data on product sell-through in Europe's IT distribution market in a wide range of product categories. 
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PriceWatch 

The Context PriceWatch Service provides competitive pricing intelligence to IT Vendors who need to keep abreast of their competition's product, pricing and promotional activity across Europe, the Americas and APAC regions. Context collects actual pricing data at local country and channel levels, for a wide range of product categories. 
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Research Updates
 
Context figures show Windows 7 sales to date faster than Vista 10 November 2009 - The first two weeks of Windows 7 PC deliveries by Europe's distributors look promising, with sales ramping faster than the Vista launch.
 

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Quarterly Update: Early Q409 Performance 17 November 2009 - PC unit sales in European distribution see a gradual return to seasonal patterns in early Q409, and the launch of Windows 7 pushes both Notebook and Desktop sales at the end of October
 

Click here for more information or contact your Account Manager.